Diversity or Focus? What earns you more?
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These last days, this is the main dilemma I am having : Should I continue diversifying my monetization sources on the blog, or should I choose 1, 2 or 3 programs and take all the others off?
Honestly, I can’t decide !!
Pros and Cons : A comparative work
To help me decide, I put this list of (+) and (-) for each option. I am doing this work live while writing the post, so I will discover how it looks like at the same time you do. Here’s how it comes out :
Diversity :
(-) Confusion from the visitor’s side
(+) Not putting all my eggs in the same basket
(-) Less paying programs could overlap higher paying programs and thus the revenue potential decreases
(-) A lot more time to manage all the programs
(-) The blog looks messy with a lot of little banners flashing here and there
Focus :
(-) Less alternative solutions in case one or more programs are not performing well
(+) Clearer and nittier look for the blog
(+) Less time to manage all the programs
(+) Higher chances to catch the visitor’s attention towards one of the programs
(+) Gaining bigger expertise in the programs that I focused on.
Analysis and decision making :
Hmm… look at that. Apparently the choice is easy. Well. I don’t know! Does anyone think of any other points to put under each of the lists? I may have missed something here, for it looks too easy.
Do yo guys have an opinion? Can you advise?
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July 2nd, 2008 at 12:10 pm
[…] Diversity or Focus? What earns you more? | Home | Get the posts delivered to your inbox and save time: Jul […]
August 6th, 2008 at 3:27 pm
[…] to my RSS feed by email or in a reader. Thanks for visiting!Lately, I’ve been going through a thinking process, that lead me to decide to keep some programs I was using and take away the others. Well, some new […]